January 3rd, 2024

CEO Douglas Neiman discusses Navio Networks' journey from video syndication to widespread FAST distribution. Read how their recent integration of Nexxen's ad server has powered ad inventory expansion and revenue optimization.

January 3, 2024

In 2024, advertisers are facing a fragmented streaming landscape and lacking audience identifiers due to privacy changes. Nexxen’s Chief Commercial Officer, Chance Johnson, sat down with Beet.TV to to talk through the opportunities that advertisers have to thoughtfully form connections with consumers this year.

December 26, 2023

Chief Technology Officer, Tal Mor explains Field Programmable Gate Arrays, why they matter, and how they can transform the landscape of high-performance computing.

December 18, 2023

Wondering what it takes to make a winning holiday ad? Our Nexxen Studio Creative Insights team was keen to find out, too. By leveraging consumer insights, they’ve unearthed the top five Christmas adverts in the U.K. this year.

December 18, 2023

VideoWeek asked 11 ad tech executives what to expect from video, TV and advertising in 2024. Read more to hear from Nexxen CEO, Ofer Druker on his 2024 Ad Tech predictions.

December 15, 2023

The Schwab Network's The Watch List with Nicole Petallides invited Nexxen’s Chief Strategy Officer, Kenneth Suh, back to discuss the state of streaming in 2024. One of his standout predictions? All eyes will be on the NBA for the next media rights deal. If the NBA goes streaming it could transform the entire industry.

December 5, 2023

This week, we spoke with Dana Chou, Director of Product. Dana filled us in on what it’s like to lead a product team, her favorite wintertime treat and her aspirations for the year ahead.

November 29, 2023

Sustainability is currently up against a myriad of other challenges that face the digital advertising industry when it comes to which focus will take priority in 2024. And while the ultimate incentive to address the industry’s carbon emissions issue is pretty clear — ahem, global catastrophe — there are not currently sufficient incentives nor sufficiently coordinated efforts to rally advertisers, agencies, publishers and ad intermediaries around the issue.

November 21, 2023

The new and expanded data-driven solutions are designed to enhance audience targeting across channels.

November 15, 2023

Introducing our Partner Spotlight series! We sat down with Audrey Layman, Sr. Manager, Ad Partnerships at Plex, to learn more about Plex's programmatic-first approach to their inventory monetization and how Nexxen helps drive their success.

November 15, 2023

What do juggling and software development have in common? Cognitive load. Inbal Goldfracht, Senior Project Manager for Nexxen’s Engineering team, explains cognitive load theory and how Nexxen optimizes productivity through cognitive load theory.

November 14, 2023

The opportunity of commerce media and data has grabbed headlines, but as with any developing trend, there remains unrealized potential.

To further understand the commerce media opportunity, in a Q&A, Subhag Oak, Senior Vice President of Data and Intelligence at Nexxen, unpacks the role of commerce data, measurement and unified platforms in the commerce media space.

October 12, 2023

Welcome to Life at Nexxen, a new series spotlighting our employees.

This week we spotlight Ellen Rogan, Senior Strategic Account Manager focused on the publisher side of our business.

October 11, 2023

Our VP of Global and Creative Solutions, Gabriela Maestre, shares their wisdom on personal growth and professional advancement in ad tech, and the importance of approaching business from an intersectional angle. Thank you to Adweek for highlighting one of our superstars! Read the full feature here.

October 8, 2023

Holiday shopping season is upon us! We teamed up with Proximic by Comscore to uncover this season’s biggest advertising trends. In our joint report we found that 61% of marketers expect to spend most of their holiday budgets in October and November and 86% of them plan to spend the same or more on advertising compared with last year.

October 5, 2023

A year into this novel venture, Aviad Berman shares key insights from our Nexxen Kickstart program for newly hired engineers.

October 4, 2023

The new executives position Nexxen to elevate brand recognition and accelerate revenue growth, following the company’s rebrand earlier this year

October 3, 2023

Supply path optimization has been a hot topic in our industry for years now, but without the right technology in place, it can lead to wasted spend. Kara Puccinelli is breaking down the ways in which tech helps drive efficiency and optimization across the buy- and sell-sides in Digiday.

September 14, 2023

Read more about our stance on Made-for-Advertising (MFA) Sites.

September 14, 2023

Capitalising on FAST channel growth in the region, Nexxen offers comprehensive CTV inventory to today’s brands and advertisers

September 12, 2023

The ad industry's been buzzing about attention for a while now, but what does attention measurement actually look like in practice? And how can it help you optimize your creative before a campaign's even out? Our very own Kiran Uppal is answering these questions and more.

August 24, 2023

Nexxen’s Cross-Platform Planner allows advertisers overcome silos and ultimately reduce waste. Not only that, major broadcasters A+E Networks, FOX Corp and TelevisaUnivision are now sharing how our Cross-Platform Planner delivers true cross-screen frequency management that is easier and more efficient.

August 24, 2023

On Thursday, video ad platform Nexxen, which recently changed its name from Tremor International, announced that broadcasters are now using its cross-platform planning tool to simultaneously activate the linear and digital aspects of their campaign.

August 23, 2023

With better margins on advertising-supported offerings, Disney, Netflix, Paramount, NBCUniversal and Warner Bros. Discovery find themselves incentivized to usher consumers to those plans.

August 21, 2023

Steve Broadhead, Managing Director EMEA at Nexxen, joins ExchangeWire COO Lindsay Rowntree for our latest VoxPop.

In this engaging conversation, Steve dives deep on the challenges and opportunities of CTV, taking a look at how the TV ad market has evolved and how CTV ads can make a real, quantifiable impression.

August 15, 2023

Amid these shifts emerged in June a new brand, Nexxen, to bring together ad-tech company Tremor International’s supply-side platform Unruly, ad server Spearad and demand-side platforms Amobee and Tremor Video. This Beet.TV interview helps to explain why

August 8, 2023

The global partnership augments the launch of Nexxen’s full Attention Measurement offering, which spans the lifecycle of an advertiser’s campaign, from creative testing to media curation to real-time measurement and optimization, all through Nexxen’s end-to-end platform.

August 8, 2023

It’s not your imagination. The problem of seeing the same ad over and over is getting worse. Here’s what’s really happening behind the scenes and four way to limit ad repeats.

August 7, 2023

Independent agencies are hoping to stand out from the holding companies and smaller agencies by developing their measurement capabilities using marketing mix modeling — especially in this economy.

Marketing mix modeling (MMM) is a statistical approach used to look at sales and determine impact and ROI based on historical data. Here’s what it means.

August 1, 2023

Nexxen has joined forces with H/L, a renowned multiservice and independent agency that's been making momentum for local, regional and national marketers for nearly 40 years. The partnership empowers both local and national advertisers to operate marketing campaigns across digital and linear environments, leveraging Nexxen’s advanced data.

July 12, 2023

Repeated ad exposures might not be a new phenomenon, but it doesn’t make the experience any less annoying for viewers, 87% of whom agree that they see too many of the same ads, according to new research by MAGNA’s Media Trials unit in partnership with Nexxen.

July 12, 2023

A new joint study from IPG’s Magna unit and ad tech firm Nexxen confirms that reality for consumers — while also showing that not only does it hurt the reputation of the advertising brand, it can have a deleterious effect on the streaming platform too.

June 19, 2023

We're so excited to welcome you and share the evolution of our brand from Tremor International to Nexxen.

June 12, 2023

‘Some will close their gates, others will open to programmatic’: Ofer Druker on the future of CTV.

June 12, 2023

Introducing Nexxen, the new, collective brand name and identity for Amobee, Tremor Video, Unruly and Spearad.

May 9, 2023

In a First, Tremor International to Offer Green Media Products on CTV, Powered by Scope3 Data.

June 12, 2023

A Definitive List Of The Top Agencies And Strategic Partners.

June 5, 2023

The Top Women in Media & Ad Tech Awards recognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technology community.